Design Museum London

Novi Design Museum u Londonu otvoren je krajem 2016. godine na Kensington High Street-u. Preseljen je u zapadni kraj Londona sa stare lokacije na južnoj strani koja je bila blizu Tower Bridge-a.

Nekada se, krajem osamdesetih, tu nalazilo skladište banana koje je renovirano i prilagođeno muzejskom prostoru. Taj objekat je postao mali i nedovoljan za njegove potrebe tako da je 2008. godine pronađena nova lokacija na kojoj se radilo desetak godina. To je bivši Commonwealth Institute koji je proširen i rekonstruisan čime se dobio prostor od 10.000m2.


Za muzej je to značilo tri puta više prostora nego u prethodnom domu. Nova zgrada uključuje dve galerije, stalnu postavku, restoran sa pogledom na Holland Park, amfiteatar, biblioteku, arhiv, Swarovski centar i mnogo drugih pogodnosti.

Izloženi su radovi i dela iz raznih oblasti oblikovanja, kao što su arhitektura, moda, industrijski i produkt dizajn, a dosta se radi i na promociji inovativnog dizajna.

Ova struktura je koncipirana sa idejom da ima vitalnu funkciju u sferi podučavanja, a u isto vreme da bude mesto druženja gde će ljudi moći da se opuste, sede, da nešto pojedu i popiju.

Pored muzejske funkcije ideja je da bude mesto za izlaske i opuštanje. Kombinovanje kulture i druženja u Londonu je već oživelo kroz Somerset House, Serpentine Gallery gde se ljudi okupljaju vikendom i u večernjim satima.

Design Museum je hram dizajna ne samo idejom već i svojim izgledom. Na projektu su radili arhitekta John Pawson zadužen za unutrašnji izgled objekta, Allies and Morrison zaduženi za fasadu, zatim firma OMA i inženjerska kuća Arup.

Prostran, čist, prijemčiv i veoma topao friendly ambijent koji mene lično podseća (zbog svoje prostranosti i visine) na stare forume gde su se ljudi sastajali, boravili, razgovorali  ili uživali.

Drvo, mermer, italijanski teraco podovi, hrastovina i osvetljenje koje se nalazi u specijalanim udubljenjima odražavaju minimalizam ali i udobnost i neformalnost.

Sir Terence Conran jedan od osnivača prvog Dizajn muzeja, i veliki donator novog muzeja  kada je ušao u novi objekat bio je potrešen do suza i tom prilikom je izjavio da bi tu želeo da živi.

Još jedna potvrda uspešnosti ovog projekta je nagrada za najbolji Evropski muzej u 2017. godini, European Museum of the Year, the Leading Culture Destinations Award, koja se smatra muzejskim Oskarom a dobija se na osnovu kvaliteta edukativnih  programa, stalnih postavki i privremenih izložbi.

Prekretnica za Dizajn muzej su milioniti posetilac i Ferrari izložba koju je videlo preko 100.000 ljudi.

Sve u svemu, šta drugo reći i dodati osim da se kultura u svetu definitivno okreće ka običnom čoveku, nije odavno elitistička ideja, zadire i pravi sebi mesto u svakodnevnom životu i trudi se da poveže na jednostavan način nužno i lepo.

Želi da obogati ljudima život interesantnim sadržajima i učini u ovom slučaju da je dizajn, koji je neizbežan deo svih nas, apsolutno svima dostupan.

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